Nebraska: The Epicenter of Global Beef Production

Banner depicting beef animal production

Thank you for visiting the Strategic Discussions for Nebraska* website!

image of magazine coverWe are pleased to present the 2013 interactive publication:  Nebraska: The Epicenter of Global Beef Production.

Please click on the name of the publication, in red, or on the magazine cover at left, to access the entire interactive publication. "Interactive" means that you, the site visitor, can access videos, as well as link to resources we thought you would enjoy.

Nebraska has the land, water and natural resources- as well as the University of Nebrask-Lincoln science- that make Nebraska the perfect place to raise the high-quality beef that is in demand worldwide.

Science makes the difference in the sustainable and efficient production of delicious, nutritious and safe beef products. The stories in this publication explain the University of Nebrask-Lincoln research that makes Nebraska the epicenter of beef production.


The stories are presented in four categories:

  • Nebraska Beef: nutritious, delicious, sustainable
  • Stewards of the Land
  • Health and Safety
  • Educating the Next Generation

As you go through this online publication, you will find two icons:

  • Click on SDN Expanded, which appears on page VI, to find a list of links to useful resources.
  • Click on the red video rectangle containing a movie camera on 27 of the publication's stories. It will take you to a video vignette of the University of Nebraska-Lincoln specialist featured in that specific story, talking about his or her work and how it makes a difference.

The publication also is available as a printed publication. Contact SDN Coordinator Mary Garbacz by email at, or call 402-472-7119 and a copy will be sent to you.


*Strategic Discussions for Nebraska is a program in the University of Nebrask-Lincoln Institute of Agriculture and Natural Resources, under the administration of Harlan Vice Chancellor Dr. Ronnie Green, who also serves as University of Nebraska Vice President for Agriculture and Natural Resources. Strategic Discussions for Nebraska is located in the Department of Agricultural Leadership, Education and Communication, headed by Dr. Mark Balschweid. The department is in the College of Agricultural Sciences and Natural Resources, under the administration of Dean Steven Waller.